Singer Justin Bieber is releasing an all-natural, vegan deodorant with Schmidt’s Naturals called “Here + Now.” Click through the gallery for all the info.
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Justin, 25, announced the news on
Instagram. He wrote, “Here + Now… new collab coming this Fall with @schmidtsnaturals.”
Photo credit: INSTARImages
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Schmidt’s CEO Michael Cammarata told
Ad Age, “Here + Now has various meanings, but to me it’s about being present in daily life.”
Photo credit: INSTARImages
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“Schmidt’s started as a name, and it’s become more of a movement. We’ve proved natural does work,” he explained.
Photo credit: INSTARImages
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“We don’t limit availability. We’re able to make natural products accessible. I think the partnership with Justin really shows the brand extends beyond a niche,” he said.
Photo credit: MEGA
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All of Schmidt’s deodorants are cruelty-free and made with plant-based ingredients.
Photo credit: INSTARImages
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The “Sorry” singer selected the label, scent and the name for the new deodorant.
Photo credit: MEGA
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Would you wear Justin’s deodorant? Sound off in the comments!
Photo credit: Getty Images
Justin, 25, announced the news on
Instagram. He wrote, “Here + Now… new collab coming this Fall with @schmidtsnaturals.”
Photo credit: INSTARImages
Schmidt’s CEO Michael Cammarata told
Ad Age, “Here + Now has various meanings, but to me it’s about being present in daily life.”
Photo credit: INSTARImages
“Schmidt’s started as a name, and it’s become more of a movement. We’ve proved natural does work,” he explained.
Photo credit: INSTARImages
“We don’t limit availability. We’re able to make natural products accessible. I think the partnership with Justin really shows the brand extends beyond a niche,” he said.
All of Schmidt’s deodorants are cruelty-free and made with plant-based ingredients.
Photo credit: INSTARImages
The “Sorry” singer selected the label, scent and the name for the new deodorant.
Would you wear Justin’s deodorant? Sound off in the comments!
Photo credit: Getty Images
