Major lip service: Kylie Jenner literally wore her brand on her sleeve, or rather, her body, in a new set of shots.
The beauty icon, 28, shared a series of jaw-dropping photos on Monday, October 20, showing off a one-of-a-kind outfit made entirely of her Kylie Cosmetics lip liners and glosses.
In the striking images, Jenner poses against a plain white backdrop, rocking a custom-made corset top constructed from rows of black lip pencils and a coordinating micro-mini skirt strung together with chains and lip gloss tubes.
Kylie Jenner/Instagram
The look is a bold nod to her beauty empire, which first exploded in popularity with her now iconic lip kits. Her dark, wavy hair fell loosely around her shoulders, and she completed the look with her signature nude lipstick, a true embodiment of her brand.
The post, shared to promote her “King Kylie” collection, came with a caption from the Kylie Cosmetics account: “The King Kylie Collection is selling out! Shop the 3 shades of our matte lip kits before they are gone…” The campaign celebrates Jenner’s return to her original glam aesthetic, which fans will remember from her early social media days.
In true Kylie fashion, the comments section quickly lit up with fire emojis and heart eyes from fans and influencers alike: