MrBeast and Moose Toys on Monday announced a series of animated shorts inspired by the MrBeast Lab toy line will be coming in the fall in collaboration with Stoopid Buddy Stoodios.
“This is the perfect moment to take the MrBeast Lab world to the next level with animation. It’s an exciting new way for fans to dive deeper into the adventure and experience the world like never before,” Jeffrey Housenbold, CEO of MrBeast Industries, said in a statement.
MrBeast (Jimmy Donaldson) is the world’s most-subscribed YouTuber, and the MrBeast Lab line of toys from Moose Toys has proven popular. The MrBeast Lab Mutators took the No. 1 spot in U.S. sales for the entire Action Figure supercategory in fall 2024, from August to December, and MrBeast Lab Swarms 2-figure and 5-figure Packs were the top selling items in Action Figure Collectibles during the same period.
“We’re doubling down on our investment in MrBeast Lab, which has already been our most successful new launch ever,” said Paul Solomon, CEO, Moose Toys. “The dynamic, action-packed shorts will bring a whole new dimension to MrBeast Lab, extending the brand out of the toy aisle and creating a fresh way for kids to engage with the characters. With the experience, genius and irreverent storytelling that Stoopid Buddy Stoodios brings to the party, we have found the ideal partner to bring this to life.”
Stoopid Buddy Stoodios, founded by Seth Green, Matthew Senreich, John Harvatine IV, and Eric Towner, is best known for creating the Emmy-winning stop-motion series “Robot Chicken.”
The animated shorts, set to debut in Fall 2025, will be executive produced by Senreich, with Levine serving as showrunner. Levine developed and wrote on Disney Animation Studios’ “Wreck-It Ralph” and directed the “DC League of Super-Pets” animated feature for Warner Bros.
The shorts will star a group of characters inspired by MrBeast Lab battling against the Shroud, “a shadowy sinister force from a another dimension.”
“MrBeast Lab is a natural fit with the Stoopid Buddy Stoodios’s experience and expertise. They even appreciated — no, wholeheartedly embraced — our signature unconventional approach. It was clear from the jump that Moose is fully invested in creating and delivering content to blow away MrBeast and MrBeast Lab fans,” said Senreich.
“It’s super cool to be working on a project that brings us the #1 YouTuber and an amazingly innovative toy company like Moose,” Levine said. “The cast of characters they created across the MrBeast Lab line gives us tons of inspiration to work with to blow this thing out of the water…or, out of the MrBeast Lab! Fans should prepare for some crazy explosive storylines.”