Tom Brady Teams Up With Hertz Again — This Time As A Used Car Salesman

Seven-time Super Bowl champion and entrepreneur Tom Brady trades in his role as quarterback for that of a used car salesman in a new Hertz ad campaign, highlighting the benefits of purchasing a vehicle from Hertz Car Sales.

As part of the campaign, Brady is offering fans a chance to win a signed 2023 Cadillac XT5, valued at over $31,000, plus an additional $5,000 cash prize. The luxury SUV features navigation, a power moonroof, wireless phone connectivity, and advanced safety systems, and now comes with Bradys signature on the drivers side visor.

“Tom Brady might be collecting jobs like he collected championship rings, but he’s proving to be a genuine MVP in the used car game,” said Jeff Adams, Executive Vice President of Hertz Car Sales. “He’s showcasing our Hertz Car Sales vehicles with the same precision he showed on the field — and why premium vehicles like the Cadillac XT5 offer that perfect blend of luxury and reliability.”

Hertz Car Sales provides pre-owned vehicles online and at more than 40 locations nationwide, offering a 115-point certification process, a 12-month/12,000-mile limited powertrain warranty, and upfront pricing.

“Hertz Car Sales has come up with the perfect game plan — with their seamless certification process, wide selection of premium vehicles, and clear upfront pricing,” Brady said. “I’m excited to work alongside their team and help people find the right car for them.”

Fans can enter the sweepstakes from March 4 to April 14, 2025, by completing the online entry form at Hertz.com/TomBradyUsedCar. The sweepstakes is open to U.S. residents (excluding Alaska and Hawaii) who are licensed drivers 20 or older.

Hertz is also gearing up for a busy spring travel season, with March expected to be the companys busiest month of 2025. The company reports that many travelers book their trips less than a month before departure, making rental cars a flexible and affordable alternative to flying.

Popular rental markets this spring include Orlando, Phoenix, Los Angeles, Miami, Denver, Tampa, Oahu, Fort Myers, San Francisco, and Atlanta, with emerging destinations like Birmingham, Pensacola, Reno, and Sarasota also seeing increased interest.

To help travelers save, Hertz is offering special promotions through March 31, including: One free day when renting for 5+ days; two free days when renting for 7+ days; 10% off rentals of 5+ days; and one free day for early-week pickups.

With options for both car buyers and renters, Hertz is positioning itself as a go-to choice for travelers and drivers looking for value and convenience.